It usually starts with an idea. A skill. A service you’re great at. Something you felt needed to exist, or a path that made more sense than the one you were on. You build, shape, learn as you go. You handle the work, the planning, the people, the content. Whether you’ve just started or you’ve … Read more
Businesses start for all kinds of reasons. Some are built to solve a problem. Others are driven by passion, creativity, or the desire for more freedom and control. Many are born out of necessity — a response to something that no longer worked. Whatever the motivation, that origin story matters. It should shape how your … Read more
It’s no secret that running a business today means navigating unpredictability — shifting economies, market changes, consumer behaviours, algorithms, platforms. Sometimes, it’s global. Other times, it’s personal. Either way, the impact is real. For small businesses especially, external changes often ripple loudly. A platform updates its policies, a supplier collapses, a social media algorithm shifts … Read more
If you’ve ever sat on a brilliant idea, waiting for “the right time,” this one’s for you. Tayylor recently wrapped a project that’s close to my heart — the launch of Eccoux, a brand that didn’t exist six weeks prior. The founder came to me with a single thought: “I’ve had this idea for a … Read more
One of my frequent go to past client references is Crep Protect so I thought i’d share a little background about that journey for todays entry. When we first started working together 11 years ago, they were just finding their footing in the fiercely competitive world of sneaker care. My role was initially focused on … Read more
Today I had yet another conversation with a client about problems surrounding staff difficulties and I shared my views that building a team isn’t just about matching qualifications with job descriptions. It’s about finding individuals whose personalities, goals, and work ethics align with your company’s values and vision. If you’re a company focused on health … Read more
Lets have a considered thought about a topic that isn’t as bad as we think – the art of embracing bad customer experiences and turning them into opportunities for growth and improvement. Having had direct dealings with unhappy customers and heard the countless stories of clients and friends (with friends being the customer), I’ve come … Read more
Today i’m sharing my thoughts on the journey of building and sustaining a successful brand. Beyond having the perfect logo designed, a website and some print collateral, building a brand is a continuous process of nurturing the brand’s essence and ensuring that it resonates authentically with both team members and customers. One fundamental factor that … Read more
